01 / BRAND
A clear point
of view.
Your audience.
Your message.
Your visual identity.
GROW / BRAND, WEBSITE & MARKETING SETUP
Give your expertise
a clearer presence.
Help the right people understand your firm—and take the next step.
Bring your brand, website and content together around the clients you want to serve. Grow builds the foundations and helps your team put them to work.
Grow is an optional service, scoped separately from the Bunya platform. The test drive explores Command Centre; book a demo to discuss Grow.
YOUR FIRM, EXPRESSED CONSISTENTLY
Illustrative deliverablesA clear point
02 / WEBSITE
Advice for your
next chapter.
Who you help. How you help.
What happens next.
Our approachYour questions
03 / CONTENT
One useful idea.
A repeatable process.
- Capture the ideaTeam expertise
- Prepare the draftAI-assisted
- Review & approveYour people
- Plan publicationSupported channels
01 / BUILD A CONNECTED PRESENCE
Make it easier to
understand your firm.
A referral may introduce your name. Your website and content help someone decide whether to start a conversation. Give them a clear, consistent picture.
Brand & message
Explain who your firm serves, what matters to those clients and how you approach their needs.
- Audience and positioning
- Visual identity and usage guidelines
- Voice and messaging for your team
A shared reference for the way your firm looks and sounds.
Website & enquiry journey
Turn that message into a website that helps visitors find answers and understand the next step.
- Page structure, design and copy
- Clear service explanations and FAQs
- Mobile layouts and enquiry routes
A useful destination for referrals, search visitors and campaigns.
Search & answer foundations
Organise your content around the questions prospective clients ask, with clear information about your firm.
- Page titles and descriptions
- Helpful answers and internal links
- Technical search foundations in scope
Content prepared for discovery and understanding, without promises of rankings or AI citations.
Campaign setup & team learning
Put the foundations into practice with a Broadcast HQ setup shaped around your brand and review process.
- Brand context and drafting guidance
- Agreed review and approval steps
- First campaigns prepared together
A process your team can learn, apply and keep using.
The proposal confirms the deliverables, page count, revision rounds, integrations and handover for your firm.
02 / THE SERVICE AND THE SOFTWARE
Set it up together.
Keep putting it to work.
Grow establishes your marketing foundations. Broadcast HQ provides the campaign workflow within the Bunya operating system.
GROW / THE SERVICE
Build the foundations.
Brand, website, search foundations and a done-with-you setup. Agree what needs creating, what can be retained and what your team will manage.
BROADCAST HQ / THE PLATFORM
Carry the ideas forward.
Use AI to help prepare campaigns from your ideas and brand context, with people reviewing content before supported publishing.
Explore Broadcast HQ ↗Channel availability, platform access, licensing and ongoing support are confirmed in scope. Human approval supports your process; it does not guarantee that content meets every requirement.
03 / FROM BRIEF TO HANDOVER
A clear sequence.
A team ready to use it.
Start with the gaps that matter to your firm. Build and review the work together, then give your team the material and guidance to apply it.
- 01 / DISCOVER
Understand your starting point.
Review your audience, existing brand, website and content. Identify what is working and where people struggle to understand your offer.
- 02 / AGREE
Define the work and responsibilities.
Confirm deliverables, approvals, dependencies and costs. Identify who supplies firm information and who signs off the content.
- 03 / CREATE
Build, review and refine.
Develop the agreed brand and website work, then prepare the campaign setup. Your team checks accuracy, tone and required approvals.
- 04 / APPLY
Learn the process and use it.
Work through the first campaigns together. Bunya’s client video tutorials support learning and practical application; agree any additional training and support in the proposal.
04 / START WITH WHAT YOU HAVE
You may need a refresh.
You may need a rebuild.
The brief should follow the gap. Bring your existing assets and processes so we can identify the work that will be useful.
Your brand has changed.
Your firm’s audience or services have evolved, but the words and visuals still reflect an earlier version of the business.
Your website leaves questions.
Visitors cannot quickly understand who you help, how your process works or how to contact you.
Your ideas stay in drafts.
The team has useful expertise to share, but needs a clearer path from idea to review and publication.
Bring these to the first conversation.
Your website, existing brand guide, examples of content you like, the clients you want to reach and the people who will review the work. Include any licensee approval requirements and your team’s available time.
05 / BEFORE YOU START
Know what you’re
building towards.
A clear scope makes the service easier to plan, review and run after handover.
Is Grow included in the Bunya operating system?
No. Grow is an optional service for brand, website and marketing setup. It is scoped separately from the core platform, including any Broadcast HQ requirements.
Do we need to replace our existing brand and website?
Not necessarily. Start with a review of what you have. The proposal can identify what to retain, refine or rebuild based on the agreed requirements.
Will you write the website content?
Website copy can form part of the agreed work. Your team supplies accurate information about the firm and reviews claims, services and required disclosures before publication.
Does Grow guarantee enquiries, rankings or AI visibility?
No. Grow focuses on the brand, website and content foundations within the agreed scope. Search placement, AI references and commercial outcomes cannot be guaranteed.
Who approves AI-generated marketing content?
Your authorised people review the material under the firm’s approval process. Agree the roles and review rules during setup. AI prepares drafts; it does not replace that responsibility.
What do we receive at handover?
The proposal defines the brand assets, website access, documentation and training supplied. Confirm ownership and usage rights, third-party licences, hosting, maintenance and account responsibilities in the agreement.
Can you help after the initial setup?
Discuss the level of ongoing help your team needs. Confirm any managed service, content support or additional work separately, including responsibilities and recurring costs.
GIVE YOUR NEXT CLIENT A CLEARER PICTURE
Bring your firm’s story.
Let’s make it clearer.
Book a demo to discuss Grow, or explore Command Centre with example data.